
Nina Willdorf
Nina is especially at home with early-stage tech companies, where curiosity, experimentation, and an ego-free approach tend to drive great outcomes. She is always reading and talking to people to discover the latest new approach to product marketing, brand strategy, and storytelling.
Prior to Canvas, Nina held a variety of positions throughout tech and media brands including Coinbase, Airbnb, Trulia and Travelocity. At Coinbase, Nina ran Content and Creative Services, leading a team that created multimedia content about how crypto enables an open financial system for the world. Content she oversaw drove measurable revenue and leads across retail, institutional, and recruiting efforts. At Airbnb, she was on the team that launched Experiences from day 1, helping build it, bring it to market, and scale globally.
Nina served as Editor-in-Chief of Budget Travel and Time Inc’s ALL YOU (the #1 monthly magazine at Walmart) as well as an Editor for Travel + Leisure. Nina has appeared regularly as an on-camera expert for the Today Show, Good Morning America, The Early Show, E!, and local news stations around the country.
Nina grew up in San Francisco and enjoys skiing, hiking, and competitive Rummikub with her husband and two daughters.
She holds a BA in English Literature from Columbia University.
Biography
Nina is especially at home with early-stage tech companies, where curiosity, experimentation, and an ego-free approach tend to drive great outcomes. She is always reading and talking to people to discover the latest new approach to product marketing, brand strategy, and storytelling.
Prior to Canvas, Nina held a variety of positions throughout tech and media brands including Coinbase, Airbnb, Trulia and Travelocity. At Coinbase, Nina ran Content and Creative Services, leading a team that created multimedia content about how crypto enables an open financial system for the world. Content she oversaw drove measurable revenue and leads across retail, institutional, and recruiting efforts. At Airbnb, she was on the team that launched Experiences from day 1, helping build it, bring it to market, and scale globally.
Nina served as Editor-in-Chief of Budget Travel and Time Inc’s ALL YOU (the #1 monthly magazine at Walmart) as well as an Editor for Travel + Leisure. Nina has appeared regularly as an on-camera expert for the Today Show, Good Morning America, The Early Show, E!, and local news stations around the country.
Nina grew up in San Francisco and enjoys skiing, hiking, and competitive Rummikub with her husband and two daughters.
She holds a BA in English Literature from Columbia University.
I always have 5 or 6 on my nightstand. But I find myself coming back to Good Strategy, Bad Strategy over and over again.
I am an insatiable learner. I’m always looking to get smarter about new industries, business trends, places, people, and myself.